Golden Rule No.1: Begin with Market Research to Select a Niche Market

The essence of keyword research is this:

• determine that there is at least 20,000 and above searches each month on Google for your niche market;
• ideally, the number of search results such be less than the number of searches. Although this is rare, its worthwhile finding such “gold mine” niches;
• determine whether the “competition” is beatable. Analyze existing niche products and adword advertisers in your niche.

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One of my favorite features of Internet marketing is the ability to get really good quality traffic data for analysis. Because the process flow of every sale (or non-sale) happens online, you can track it.

One of my favorite tools for tracking the conversions of my squeeze pages and sales pages is Google Analytics. To be precise, I like using the “Funnel Visualization” filter. It allows you to visually see how many people enter your landing page for example, and you can know where they come from. See the diagram below as an example. You can see if they take action to move onto the next page or exit the page. If they exit, you know where they go to as well. The best part is, its FREE!

This tool really allows you to analyze your site and make improvements if necessary. To learn more about setting up Goal Settings in your Google Analytics, use this link: Setting Up Goals in Google Analytics

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I’ve been hard at work to complete my next Internet project. Introducing…

The “IM” is short for “Internet Marketing” and “Buzz” because you get paid by cutting and pasting a few lines of code to share the videos for free!

This site will officially launch on April 25, 2008. If you want a SNEAK PEAK and get a head start promoting the affiliate program - visit this link:

IMVIDEOBUZZ BACKSTAGE PASS

On the face of it, this is a simple membership site. The lead in offer is this:

However, the MAIN product is actually over 315 detailed Camtasia videos of almost everything you need to learn about Internet Marketing! Pretty awesome eh?

But on this post, I wanted to share what I believe is the MOST powerful feature of this project. The main feature is the “Affiliate Promo Tools”! This project allows ANYONE to make money online by giving away FREE Internet Marketing videos. I pay MORE than 50% commission on all levels of purchase - the front end, mid-end and back-end offers. This is a rabid niche and you can easily find people who want video tutorials online.

What I spent the MOST time on in this project is the affiliate promotion tools. I’ve not seen any other site that offers more resources, tools and tutorials for this kind of membership site. Just going through that section is an eye-opener for anyone who wants to know how else to promote online. You must see it.

Register to check it out today. If you are interested to get a JV Pass, let me know too.

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1. Domain Registration and Hosting

If you are serious about starting a business online you really need your own domain name. So you need to know how to register a domain name and get it hosted on a hosting provider. I use NameCheap and HostGator for my websites.

2. Using cPanel

You need to know how to use cPanel to create your email accounts, manage your FTP access, create MSQL databases, create Addon Domains and sub-domains or install applications with Fantastico.

3. HTML Editing

Whether its Dreamweaver, NVU or MS Frontpage, you need to be able to create a simple squeeze page, sales page or just editing a resell rights template.

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If you are looking at making money online and you are new to the industry, chances are high that you are feeling overwhelmed with the sheer quantity of content and sources for making money online.

To make it easier for you, just think about it this way. There are only THREE ways to make money only. These broad categories are:

1. Selling your own product or service online - “Internet Marketing”
2. Selling other people’s product or service online - “Affiliate Marketing”
3. Selling advertisements from your online websites - “Pro-Blogging” or “Publishing Niche Sites”

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